About Us

 
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Ed Dilworth

Founder / CEO

As CEO of SCL, Ed drives company strategic direction and is responsible for growing and serving the customer base. Ed has over 20 years experience studying customer behavior and using intelligence from that research to serve corporate strategy needs of clients including: Electronic Arts, Chevrolet, MINI Cooper, Genentech, U.S. Navy, Kaiser Permanente, Unilever, Glaxo Smith Kline, & Merck among many others. 

 
 
 
 
 
 

Gina Kida

Strategic Planning

Gina runs strategic planning with a particular focus on clients with marketing and communication research needs. She has run strategic planning, research, and communication planning operations for companies and agencies including: Ogilvy & Mather, Microsoft, & Campbell-Ewald.

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Drew McAuliffe

Director, Engineering

Drew runs the engineering team at Social Context. He’s a systems architect with over 20 years of experience building applications and businesses including Mopix, a movie distribution platform, QuantumShift, a telecomm integration system and numerous other full stack solutions as the head of Unit Development Corporation.